The next questions started dealing with church design more specifically. We wanted to know how important building design would be if an unchurched person considered going to church. So we asked...
If you were considering visiting or attending a church, would the design of the church building impact how much you enjoyed that visit?
Over 50% said the building design would either strongly or somewhat impact their enjoyment of the visit. It becomes more interesting when you look at the difference across different categories. For example, building design is...
More important Less Important
Women - 58% Men - 50%
Large city - 60% Small city - 50%
Liberal - 58% Very conservative - 40%
18 - 24 yr olds - 62% 70+ yr olds - 44%
Living together - 61% Div/widowed/single - 43%
Not born again - 61% Born again - 42%
What does this mean in your context? When you look at the list above what kind of people are currently in your church. More importantly, what kind of people are you called to reach?
We all know buildings are a tool, but if design is more important to people we're trying to reach, maybe we need to give more focus to aesthetics, both inside and outside the building.
The next post will be the wrap up of the research and then I'll offer some thoughts about what all this means. In the meantime, any thoughts to share?
No comments:
Post a Comment